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Top 5 FREE Tips for Branding

There are so many options available now a day to become famous or create your own brand. If you aren’t using these options to get yourselves famous or your product go famous then you might be losing a golden chance.

Believe be the Go Viral options, which are available today were never before earlier and I don’t think this will become easier in near future than at present.

Now lets talk about 5 simplest and easiest way to promote your brand or get yourselves famous.

  1. YouTube, why YouTube is at number 1, because it is the simplest and easiest way. All you need your smart phone and a Gmail account, that’s it. You can shoot whatever you have to show to the world and let it go viral over the social media
  2. Facebook. This is another simplest one, however not like YouTube though, so it is at second position. In this also you can create your own page and get your imagination and passion to work on it. It will not take much time to get the things in the wind.
  3. LinkedIn. Once you are done with the above options, then you definitely want to show your professional to the world. For example, your career experience, the kind of technical knowledge you have, research work you have done etc. This will give you boost to making your professional network and get quick contacts to the right business personals.
  4. Blogging. There is a big amount of audience who like to hear directly from you, want to know you more and read your thoughts. Blogging is at the 4th number as it will need some of your attention before you consolidate your matter for the outer world. Start writing here, it will increase your fans and awareness about yourself and product.
  5. Quora. This is tricky and a bit tough, but it will build robust following for you and your business. In this people may ask random questions, which may test your patience and dark side but if you stay positive, then this may make a big impact to your future plan ahead.

So above are the simple, free and round the clock popularity options available for you to groom, grow, become popular and have an impact.

Hope it will help. All the Best!


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What do you think about your Manager?

I would like to help you understand the two types of managers, basically good and bad manager. Why am I doing so, because if you understand the root cause, it will be easier for you deal with the situation and you’ll become more confident while dealing with such managers.

Managers are the one who are having huge pressure from the top management and clients. Their course of action to tackle client issues and management pressure make them good or bad. Let see how;

Most common and everyone’s favorite topic “bad managers”. Reasons for a manager to be consider as bad manager;

  • I am a Manager and I am not supposed to do anything.
  • Not trusting the team members
  • Not sharing complete knowledge to the team
  • No transparency
  • Micro management (refer to my blog)
  • Nano management (refer to my blog)
  • Becoming bottle neck for all the activities
  • Single handling client communication
  • No segregation of duties
  • Overlooking the team’s personal growth
  • Not ready to accept his / her fault or lack of subject knowledge
  • Always worried about, if he misses anything
  • Putting team in front of the management during issues
  • Taking all the credit to themselves in case of success

Why all the above happen because of two reasons;

  • Comfort zone
  • Threat of losing position or job

On the other hand, due to “cost cutting” ghost, many companies are putting extra pressure over their managers to hire low CTC team members, get them trained and increase the output. Due to which such managers putting whole team on the fire line and they themselves sometimes find appeasement is the only path to save their position.

Now there is another type of managers and those are sometimes called good manager.

  • They make sure their team members are well trained
  • Assure proper personal and professional life balance of the team member
  • Plan and maintain proper learning curve for each team member
  • Keep on working with the team members to find out simplest and quickest way to tackle any situation
  • Keep an eye to their team members but not micro-managing them
  • Instead of waiting for appraisal meeting, they keep on giving feedback as and when required based on the right situation and time
  • They are making themselves always available for their team members
  • For them their team is the priority
  • Stand in front of the team as a shield in case of any escalation
  • Give credit to the team members in case of success

Now what makes these managers to do all above. Well there are again two reasons;

  • They always want healthy environment in the office and out of office
  • They don’t want their company’s brand name to be defamed due to attritions or client escalations


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Find Your Hidden Skills

Everyone born with a set of skills, some of us have unique skills and many of us have some unacknowledged or hidden skills.

How do I know what special skills do I have? This question makes us confuse about our own capabilities.

The illusion is that we know everything about ourselves, however the truth is that many of us doesn’t even know who they are and how important they could be.

How to tackle this situation, for me, there are two simple and quickest ways to identify it;

  1. Go back to your childhood and try recall what all you were good at and what all you were dreaming about your future
  2. Take opinion from others about yourself

The third option is little tricky one, that is monitoring ourselves and identify how can we value add.

Here in this short clip, we have tried to identify the same, lets slowly and patiently go through with it. Hope it will help you to identify a new YOU!!


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Sun-setting of Google + services

Today, someone told me that Google may close its Google + services soon. As a human we are born with curiosity nature, so the question was how to authenticate this news? The irony is, that I decided to check on Google about this. This is because we are so used to about Google, that when it comes to search anything, we right away ask from Google about it.

During search I found various versions of this news, the only thing common in all the pages, that YES it is going to shut down for all the consumers. Mostly the Album, photos, Google + pages, blogs will be affected by this.

As per The Google+ API bug affected the accounts of 52.5 million Google Plus users, therefore this decision came into picture. On Google’s official Keyword blog, David Thacker, Vice President of Product Management for G Suite, explained the decision. Thacker said, “With the discovery of this new bug, we have decided to expedite the shut-down of all Google+ APIs; this will occur within the next 90 days. In addition, we have also decided to accelerate the sun-setting of consumer Google+ from August 2019 to April 2019.”

Good part is that your Google account, which is linked to services such as Gmail, YouTube and Maps, will continue to work, but your Google+ account, which was only used for the social network, will be deleted.

Since every coin has two faces, this decision too has, if we think a bit, we’ll realize that yes, the security is a big concern now and breaching it, may be a costly affair. You might have heard about “Google slapped with $5 billion fine for Android tactics”.

On the other hand, Google’s data centers have some running cost associated with it. If everyone will continue to utilize Google services for free, how will they be able to make profits. Well you may say that there are ads and paid campaigns etc, which helps Google to earn, I am fine with that, but have you ever thought, that what you are giving Google in return of using it’s services for free?

Think about Google speech recognition system or Google assistance, think about Google Lances, think about Google Maps, think about Google AI, think about Gmail, Think about YouTube, Think about TPUs performance, Think about Google Weather widgets, Think about your Android phones, Think about IOT, rather think about everything which you have used knowingly or unknowingly, you will surely learn that you were not using it’s services for free instead you are the one who made it what Google is today.

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What should I do after 10 + 2?

This question was way too easy back in 80s when our parents were talking about “Science, Commerce and Arts” only. If you have PCM then become an Engineer and if you have PCB then Doctor. Apart from that CA, Lawyer, Teacher and Business were the choices which we used to get. BTW, here business means if you don’t study well then either learn some technical work or open a shop.

Now a day in our country we have almost 850 courses available after 10+2 or 12th. Lots of opportunities in career and various streams availability, however still many students and parents are in 80s and think about two options, Engineer and Doctor. They don’t even know the difference of BE and BTech or full form of MBBS, all they know is Engineer or Doctor. They are ready to do anything to be a part of it. They can spend hefty amount in expensive coaching’s, get admission in high profile institutions etc.

At the end in both cases whether they get admission or not will blame the system and their luck. If all goes well then probably they will be a part of the corporate world and kill their own identity and unique personality.

In this presentation, we have tried to pull all of us back in 2019, so that we can think and plan properly. Leverage all the possible options and opportunities.


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The Teacher

First of all, I am thankful to all the Great Teachers, who had enlightened our life with their knowledge. Who are building the world’s future. Who feel proud when their students are making great achievements.

No other profession is near to teaching profession, where the senior feels proud, when his/her junior touches the height of success.

No one can ever fill the place of a Great Teacher.

The world may run without a Doctor or an Engineer, but assuming a world without a teacher is next to impossible.

On the other hand, there are very high expectation from the teachers as well.

If I see today, then the “Work from Home” policy facilitates parents to spend more and more time with their children than ever before. At the same time the ugly truth is that the same parent doesn’t have time for their children.


Because these parents have to watch TV shows, movies, Facebook, WhatsApp, Instagram, YouTube, twitter. Because these parent’s priorities are very simple;

  1. Earn lots of money
  2. If cannot pay from the earning, then take loan but don’t compromise
  3. Sleep the most
  4. Be social all the time
  5. Pay hefty fees to schools
  6. Give smart phones or devices to kids to make them smarter
  7. Force them to be mannered without forcing ourselves to be polite
  8. Give hand full of money to them
  9. Put them on the path of lavish life style

I can go on and on. Let me get back to the topic;

Thanks to our nuclear families’ fashion, which let our child out of their grandparent’s reach. By this we are saving them to become humanitarian and stealing their childhood.


Because probably we want a corporate kid in our house rather than a normal or an ordinary child.

Well in all these cases, all the responsibilities willingly or unwillingly comes over to our teacher’s shoulders.

These teachers are actually the real HEROs of the society now. They are the one who are building the nation, they are the one, who are trying to make us remain in human gene.   

We can’t thank enough to them for what they are doing for us.

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Let Your Credentials Do the Talking

Does a kid know why is he/she forced to go to school? At least I wasn’t and I believe most of us doesn’t. I agree exceptions are there.

So after schooling many kids used to realize their interest and capabilities, they by this time know what they want and what / who they want to be. However as per the current trend anyone who needs to start his/her career has to have some credentials with them. These certifications and credentials are basically act as passport. Until and unless someone doesn’t have a passport how will he/she be able to travel to other countries? Then the second number is of visa. The more countries visa you have, the better on time opportunity you may grab.

Similarly, our credentials work for us. They tell about ourselves, our interest, our capabilities, our passion, our learning curve and the most important is our career path.

What else?

Well these credentials also tell about our seniority and sincerity because as we move along with our career, we keep on learning more and more along with that many of us dare to win the medal or earn the credentials.

Keep learning!!

Keep Adding!!

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Career choice after 10+2 / 12th

There are almost 850 courses available in India after 10+2. Where as many of us think about only three options;

  1. Science
  2. Commerce
  3. Arts

If we closely look towards the situation, then we’ll realize that, these are not the options but the base to help us select right career path.

Lets understand a bit more about these options and see which stream is made for us.

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Together We Discover

Knowledge Sharing

“Together we Discover”, most of us might be thinking that any invention was done by a single person and many of us agreed with it, however for the sake of argument if it was the case then how that knowledge sustained so far? Was that transitioned to the inventor’s family? But then how world reached to its next level?

Well from my prospective the idea might be evolved individually but to make it live, a dedicated team had worked. They had learnt together, got right skills in place, got right certification and given shape to that idea.

This means; together we discover, together we learn and together we grow. Behind all these the key is to spread knowledge, share it and get to its next level.


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SAAT – Next Level

We are glad to announce that we are now moving to another level of career counselling for freshers as well as those who are any profession.

The idea to show how one can balance his / her life during the hectic hours also to show his / her hidden skills which is somewhere dumped during the professional time line and other social responsibilities.

We are finding simple and quicker ways of self-branding, providing launchpad to startup also showing ways of easy promotions.

Wish us luck to help those who are really in need of it and those who want to achieve something in their day to day life.

Lets show the world ourselves and utilize our hidden skills as a career!


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